JangleBox LLC
JangleBox LLC, a company I started and own, makes guitar effects pedals or “stompboxes.” All the JangleBox design, marketing, social media, and branding was, and continues to be, done by myself. That includes logos, product graphics, packaging, posters, website, advertising and trade show collateral.
Constant Contact e-blast ads (which also double as social media ads) are essential to the marketing mix — and most effective when they’re clean, consistent, and not too frequent.
A simple slipcase printed on premium heavy gloss stock is placed over a sturdy off-the-shelf corrugated box to create an attractive, durable, and relatively inexpensive packaging solution. It also reinforces the JangleBox brand ethos of rugged utilitarianism.
Trade magazine advertising is crucial to JangleBox's marketing. Even as direct website sales remain steady, music dealers are an important target audience.
